{"title":"All Products","description":"","products":[{"product_id":"matcha-frost-scrunchie","title":"抹茶フロストシュシュ","description":"\u003cp data-start=\"159\" data-end=\"272\"\u003e❄️ 柔らかいブルーのビンテージカーテン生地から毎日着用できる美しいシュシュに生まれ変わりました。\u003c\/p\u003e\n\u003cp data-start=\"274\" data-end=\"453\"\u003e雪がパラパラと降る冬の朝を想像してみてください… 少し憂鬱な気分になっているかもしれませんが、温かい抹茶を飲めば、すべてがまた温かい気持ちなるようなそんな小さな幸せを表現しました。\u003c\/p\u003e\n\u003cp data-start=\"455\" data-end=\"506\"\u003e親友への（または自分自身への）素敵な小さな贈り物に最適です。\u003c\/p\u003e\n\u003cp data-start=\"508\" data-end=\"546\"\u003eイギリスの片田舎で愛情を込めてゆっくりと手作りしています。\u003c\/p\u003e","brand":"UREI","offers":[{"title":"Default Title","offer_id":53546696999242,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-1852.png?v=1765295566"},{"product_id":"large-rose-chocolate-scrunchie","title":"Large Rose Chocolate Scrunchie - Upcycled Valentine's Hair Accessory","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThis upcycled Rose Chocolate scrunchie is the perfect blend of cute and sophisticated. Style it with gold accessories or pearls for an elevated look, or keep it sweet and simple. It looks beautiful with low buns and ponytails, making it your go-to for any occasion.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eCrafted from deadstock fabric sourced from Paris that would have otherwise ended up in landfills, each scrunchie is a statement for the planet and people. The soft pink hue is perfect for Valentine's date nights with your loved ones or any day you want to feel pretty🤍\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003eSpecial Feature: \u003c\/strong\u003eA small tag attached in the middle allows you to clip it onto your keychain or bag, so this scrunchie is always with you - a beautiful statement of your conscious choices.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cscribe-shadow id=\"crxjs-ext\" data-crx=\"okfkdaglfjjjfefdcppliegebpoegaii\" style=\"position: fixed; width: 0px; height: 0px; top: 0px; left: 0px; z-index: 2147483647; overflow: visible; visibility: visible;\"\u003e\u003c\/scribe-shadow\u003e\u003c\/p\u003e","brand":"UREI","offers":[{"title":"Default Title","offer_id":60887316070730,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-0095.jpg?v=1768781374"},{"product_id":"large-rose-chocolate-scrunchie-copy","title":"Petit Rose Chocolate Scrunchie - Upcycled Valentine's Hair Accessory","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThis upcycled Petit Rose Chocolate scrunchie is the perfect blend of cute and sophisticated. Style it with gold accessories or pearls for an elevated look, or keep it sweet and simple. It looks beautiful with low buns and ponytails, making it your go-to for any occasion.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eCrafted from deadstock fabric sourced from Paris that would have otherwise ended up in landfills, each scrunchie is a statement for the planet and people. The soft pink hue is perfect for Valentine's date nights with your loved ones or any day you want to feel pretty🤍\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003eSpecial Feature: \u003c\/strong\u003eA small tag attached in the middle allows you to clip it onto your keychain or bag, so this scrunchie is always with you - a beautiful statement of your conscious choices.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"UREI","offers":[{"title":"Default Title","offer_id":60887345987914,"sku":null,"price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-1578.jpg?v=1768781999"},{"product_id":"large-noir-bloom-scrunchie","title":"Large Noir Bloom Scrunchie - Upcycled Valentine's Hair Accessory","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThis upcycled Noir Bloom scrunchie has a special story - it was once a beautiful dress, now transformed into a luxurious hair accessory. With only 2 available, this is a truly limited edition piece that carries the elegance of its former life🖤\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eThe delicate flower pattern on black fabric catches the light beautifully, with a subtle sheen that reflects under moonlight, creating an enchanting effect for evening wear. This sophisticated scrunchie brings dramatic elegance to buns and ponytails, making every hairstyle feel special.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003ePerfect for romantic date nights, evening events, or any moment when you want to add a touch of mystery and elegance to your look. The black floral pattern pairs beautifully with gold or silver jewellery, making it versatile enough for both casual and dressed-up occasions🤍\u003c\/p\u003e\n\u003cp\u003e\u003cscribe-shadow id=\"crxjs-ext\" data-crx=\"okfkdaglfjjjfefdcppliegebpoegaii\" style=\"position: fixed; width: 0px; height: 0px; top: 0px; left: 0px; z-index: 2147483647; overflow: visible; visibility: visible;\"\u003e\u003c\/scribe-shadow\u003e\u003c\/p\u003e","brand":"UREI","offers":[{"title":"Default Title","offer_id":60887468638538,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-3353_5405c453-bec0-458d-a32b-f5fe6a4ce37c.jpg?v=1768784309"},{"product_id":"large-sweetheart-gingham-scrunchie","title":"大きなスイートハートのギンガムシュシュ - アップサイクルされたバレンタインヘアアクセサリー","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eアップサイクルされたスイートハートギンガムチェックのシュシュは、バレンタインデーのステートメントピースとして最適です。パリの生地店から仕入れたデッドストック生地を使用し、クラシックな赤のギンガムチェック柄が、どんなスタイルにも遊び心とロマンチックな魅力を添えます。\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e このとってもキュートな赤いシュシュは、驚くほど万能。普段使いにカジュアルに、フォーマルなシーンにも、アクセサリーや服装に合わせてアレンジできます。ベルベットの赤いリップスティックと合わせると、統一感と自信に満ちたバレンタインルックが完成します。\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e コーヒーデートでルーズなお団子ヘアにしたり、ロマンチックなディナーでエレガントなポニーテールにしたり、このシュシュは気分やシーンに合わせてアレンジできます。時代を超えたギンガムチェック柄は、バレンタインデーを過ぎてもずっと愛着を持っていただけるアイテムになること間違いなしです💌 \u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e\u003cstrong\u003e特別な特徴:\u003c\/strong\u003e中央に小さなタグが付いているので、キーホルダーやバッグに留めることができます。このシュシュはいつでも持ち歩けます。あなたの意識的な選択を美しく表現します。\u003c\/span\u003e \u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cscribe-shadow id=\"crxjs-ext\" data-crx=\"okfkdaglfjjjfefdcppliegebpoegaii\" style=\"position: fixed; width: 0px; height: 0px; top: 0px; left: 0px; z-index: 2147483647; overflow: visible; visibility: visible;\"\u003e\u003c\/scribe-shadow\u003e\u003c\/p\u003e","brand":"UREI","offers":[{"title":"Default Title","offer_id":60887490658634,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-6724.jpg?v=1768787423"},{"product_id":"matcha-latte-scrunchie-flaws-and-all","title":"抹茶 ｜Matcha Kimono Scrunchie","description":"\u003cp\u003eA deep, earthy green with a soft sheen, cut from a vintage kimono. Matcha is calm and grounding — the colour of a quiet morning.\u003c\/p\u003e\u003cp\u003eLike everything I make, it carries small marks and fades from the life it had before. I think that's the beautiful part. There's only ever one of each.\u003c\/p\u003e\u003cp\u003eSewn by hand on my vintage machine, and wrapped in Japanese washi paper with a note — ready to give, or to keep.\u003c\/p\u003e\u003cp\u003eMini approx 9cm · Large approx 18cm · Buy 2, get 10% off\u003c\/p\u003e","brand":"UREI Tokyo","offers":[{"title":"Large","offer_id":62361207013706,"sku":"FAA-MATCHA-LARGE","price":29.0,"currency_code":"GBP","in_stock":true},{"title":"Mini","offer_id":62361206980938,"sku":"FAA-MATCHA-MINI","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-6052.jpg?v=1781892079"},{"product_id":"oat-milk-cloud-scrunchie-flaws-and-all","title":"オートミルク｜Oat Milk Kimono Scrunchie","description":"\u003cp\u003eSoft, warm cream, cut from a vintage kimono — sometimes plain, sometimes with a little pattern that came with the cloth. I left it just as it was. Gentle and calm, like the first light of morning.\u003c\/p\u003e\u003cp\u003eLike everything I make, it carries small marks and fades from the life it had before. I think that's the beautiful part. There's only ever one of each.\u003c\/p\u003e\u003cp\u003eSewn by hand on my vintage machine, and wrapped in Japanese washi paper with a note — ready to give, or to keep.\u003c\/p\u003e\u003cp\u003eMini approx 9cm · Large approx 18cm · Buy 2, get 10% off\u003c\/p\u003e","brand":"UREI Tokyo","offers":[{"title":"Large","offer_id":62361377243466,"sku":"FAA-OATMILK-LARGE","price":29.0,"currency_code":"GBP","in_stock":true},{"title":"Mini","offer_id":62361377210698,"sku":"FAA-OATMILK-MINI","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-4722.jpg?v=1781892829"},{"product_id":"ocean-soda-scrunchie-flaws-and-all","title":"海｜Ocean Kimono Scrunchie","description":"\u003cp\u003eA cool, calming blue with a beautiful ribbed texture, cut from a vintage kimono. Ocean is fresh and easy — the colour of a bright afternoon by the water.\u003c\/p\u003e\u003cp\u003eLike everything I make, it carries small marks and fades from the life it had before. I think that's the beautiful part. There's only ever one of each.\u003c\/p\u003e\u003cp\u003eSewn by hand on my vintage machine, and wrapped in Japanese washi paper with a note — ready to give, or to keep.\u003c\/p\u003e\u003cp\u003eMini approx 9cm · Large approx 18cm · Buy 2, get 10% off\u003c\/p\u003e","brand":"UREI Tokyo","offers":[{"title":"Large","offer_id":62361377309002,"sku":"FAA-OCEAN-LARGE","price":29.0,"currency_code":"GBP","in_stock":true},{"title":"Mini","offer_id":62361377276234,"sku":"FAA-OCEAN-MINI","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-2714.jpg?v=1781893742"},{"product_id":"tokyo-citrus-dream-scrunchie-flaws-and-all","title":"蜜柑｜Satsuma Kimono Scrunchie","description":"\u003cp\u003eA bright, sunny citrus orange with a gentle glow, cut from a vintage kimono. Satsuma is the cheerful one — a little burst of light for grey days.\u003c\/p\u003e\u003cp\u003eLike everything I make, it carries small marks and fades from the life it had before. I think that's the beautiful part. There's only ever one of each.\u003c\/p\u003e\u003cp\u003eSewn by hand on my vintage machine, and wrapped in Japanese washi paper with a note — ready to give, or to keep.\u003c\/p\u003e\u003cp\u003eMini approx 9cm · Large approx 18cm · Buy 2, get 10% off\u003c\/p\u003e","brand":"UREI Tokyo","offers":[{"title":"Large","offer_id":62361378226506,"sku":"FAA-CITRUS-LARGE","price":29.0,"currency_code":"GBP","in_stock":true},{"title":"Mini","offer_id":62361378193738,"sku":"FAA-CITRUS-MINI","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-1412.jpg?v=1781894094"},{"product_id":"milk-chocolate-secret-scrunchie-flaws-and-all","title":"ほうじ茶｜Hojicha Kimono Scrunchie","description":"\u003cp\u003eA warm, roasted brown with a soft depth, cut from a vintage kimono. Hojicha is the comforting one — like a quiet cup of roasted tea on a cool evening.\u003c\/p\u003e\u003cp\u003eLike everything I make, it carries small marks and fades from the life it had before. I think that's the beautiful part. There's only ever one of each.\u003c\/p\u003e\u003cp\u003eSewn by hand on my vintage machine, and wrapped in Japanese washi paper with a note — ready to give, or to keep.\u003c\/p\u003e\u003cp\u003eMini approx 9cm · Large approx 18cm · Buy 2, get 10% off\u003c\/p\u003e","brand":"UREI Tokyo","offers":[{"title":"Large","offer_id":62361378292042,"sku":"FAA-CHOC-LARGE","price":29.0,"currency_code":"GBP","in_stock":true},{"title":"Mini","offer_id":62361378259274,"sku":"FAA-CHOC-MINI","price":23.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/7139\/6170\/files\/Tezza-5740.jpg?v=1781894340"}],"url":"https:\/\/ureitokyo.com\/ja\/collections\/all-products.oembed","provider":"UREI","version":"1.0","type":"link"}